Marketing Manager

92trades Limited
49 Sangana Street, Mile 1 Diobu , Port Harcourt RS 500262, Nigeria
05/08/2016 20:18:40

Job Description

Requirements

If you live and breathe marketing, we need to talk. We’re looking for a flexible and versatile marketeer who will be responsible for the growth of our inbound sales channels.
Responsibilities
    
 Develop strategies and tactics to get the word out about our company and drive     qualified traffic to our front door
 Deploy successful marketing campaigns and own their implementation from         ideation to execution
 Experiment with a variety of organic and paid acquisition channels – content         creation, content curation, pay per click campaigns, event management,                 publicity, social media, lead generation campaigns, copywriting, performance       analysis, and much more
 Produce valuable and engaging content for our website and blog that attracts and   converts our target groups
 Build strategic relationships and partner with key industry players, agencies and     vendors
 Be in charge of marketing budget and allocate/invest funds wisely
 Measure and report performance of marketing campaigns, gain insight and assess   against goals
  BS/MS degree in marketing or a related field
  Demonstrable experience in marketing together with the potential and attitude        required to learn
  Proven experience in identifying target audiences and in creatively devising and    leading across channels marketing campaigns that engage, educate and motivate
  Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight,      Omniture, WebTrends)
  Experience in setting up and optimizing Google Adwords campaigns
  Numerically literate, comfortable working with numbers, making sense of            metrics and processing figures with spreadsheets
  Good taste, a sense of aesthetics and a love for great copy and witty                      communication
  Up-to-date with the latest trends and best practices in online marketing and            measurement